The original idea had been to generate new design – urban furniture suitable for a very broad category of users in public spaces. This original idea was subsequently modified by asking the more fundamental question: what do people want in public spaces?
We also wanted to connect the experiment with the competition that the SDC had organized in the late autumn 2012, and build further on the various proposals that the students submitted. The competition task was to redesign a city square or design items to be added to the square applying the principles of design for all (working with an existing square in Bratislava).
Based on the rising popularity of cycling in Bratislava, the SDC decided to use the public space – a street – as a laboratory environment. By modifying the street in favor of alternative forms of transportation and barrier-free solutions, the team created an environment with the potential to be used by many categories of users who tested it in practice and gave their feedback.
IDeALL is one of six projects launched under the European Commission Directorate General Enterprise and Industry's European Design Innovation Initiative.
The originality of this project is to connect two user-centred communities
- Living Labs and Design for All professionals
- to support communities in building their public policy and to increase the competitiveness of companies.